Did you know that two out of the top 5 reasons small businesses fail is because they don't know their numbers?
Don't let your fear of numbers hold you back from bringing your business to the next level! You can have the most amazing product or service (and we know you do!), but if your financial house isn't in order, you're putting all that you've worked so hard to achieve at risk. And that just won't do for a GOAL GETTER like you!
Believe it or not, getting to know your numbers is incredibly empowering (Yes, I'm passionate about this!). Numbers are just storytellers. They give you insight into your business that you can't get any other way. You just need to learn to speak their language. They tell you where to focus your efforts, they whisper ways to make you more profitable, they congratulate you on a job well done. You can say, SHOW ME THE MONEY and they will!
Still have a block? Memories of 8th grade algebra making your toes curl? Don't worry! This, my friend, is FINANCE (not some crazy brain boggling math problem) and FINANCE really is FUN! So, the question is, are you ready to stare down your fears and become a number crunching, financial goal crushing, profit making powerhouse?
YES! Yes I am!
Get To Know Your Numbers is a go-at-your-own-pace online video course. You can take it in bite size chunks or binge watch the entire training (Netflix style). It's up to you! Once the course is released, you have access 24/7 from beachside. bedside, or wherever you please.
Remember, the course is designed with you in mind. I'm right here with you as a creative entrepreneur, and I know you can do this! Through the course, you'll become fluent in Finance, feel confident and knowledgeable when looking at your numbers, set real (and attainable) financial goals, put yourself on the path to achieving them, and level-up your business like the GOAL GETTER you are! Empowered, confident, and ready to take on the world!
We'll kick off the course teaching you how to speak the language of Finance like a master! We'll go through two of the three most important financial statements: the balance sheet and the income statement. Not only will you learn what goes into each of these statements, but you'll also learn how to interpret the numbers and understand the story they're telling you. This is powerful info that can save you from costly mistakes or show you new opportunities to grow your business and thrive. Bonus: You'll have your very own workbook to help guide you along the way and build your confidence as you become fluent in language of finance (even better than the language of love! Ok, maybe a bit too far, but it's close!)
Next we'll dive into cash and why it's the cornerstone of business success. Lack of sufficient cash flow is one of the top reasons why small businesses fail. In this module, we'll walk through your cash flow statement, learn about cash inflows and outflows, and how timing is everything. You'll also gain skills to forecast your own cash flow, figure out what you need in the short and long term, then set a plan to make sure you don't run short. We'll also flag some of the culprits of cash consumption that can put you at risk...it may not be what you think! We'll wrap it up with our top 5 tips on how to improve your cash position. Now that's MONEY!
Did you know that not all profit is created equal? In this module, you'll learn about the difference between profitability on your P&L and product profitability..,.two very different things! You'll be able to identify which products or services are really making you money and which are dragging you down. Pricing goes hand in hand with profitability, so we'll also be diving into pricing strategies and ways to improve your overall profit picture. We'll end the module putting your new found knowledge to work through prioritizing all of those great, creative ideas you have!
Forecast says your financial future is looking sunny and bright, or it will be once you've completed this module! This part of the course is all about forecasting and goal setting. We'll go through exercises to set your financial direction and set yourself on the path to get there. You'll be able to determine what goals are reasonable and what goals aren't. You'll use what you've learned in the prior modules put timeframes and dollars to your goals. You'll also learn how to create a repeatable system for annual goal setting and budgeting. All getting you closer to be able to love what you do and support yourself doing it!
Now it's time to put all you've learned into actionable, measurable metrics. The key is to create a system that tells you what you need to know quickly, succinctly and without effort. Less time managing. More time creating. Doing what you love. Living your inspired life.
How? By putting your management and monitoring system in to place. You'll get big ROI (return on investment) and ROT (return on time) when you do. In this module, you'll identify your key business drivers, called KPIs (Key Performance Indicators). You'll also build your own personal performance dashboard to make sure you stay on track. You'll be able to set your destination and have a roadmap to get there. Google maps move over...your on the road to financial freedom!
value add
You'll have access to private group coaching calls and our ever growing resource library to help you continuously increase your ROI (Return on Investment)
insider
When you're in, you're in. I mean as in forever. Once you sign up, you will have lifetime access to your course materials and any updates added in the future.*
private
Once you're signed up, join our community where you can ask questions, gain insights and connect with fellow creative entrepreneurs and goal-getters.
next question
Q: There is so much going on for me right now and I'm worried I won't be able to finish all of the modules right away. Does the course expire?
A: No problem! This is a go-at-your-own pace course, so you can complete it whenever it works best for you. The good news is you'll be getting value the moment you start, so even if it takes you awhile to finish, you'll benefit right away!
Next Question
Q: I'm a right side of the brain kind of gal. Will this course be too advanced for me if I'm not great at math?
A: I hear you and you're not alone. I think you'll be surprised at how well your going to crush this! Only basic math skills are required; if you can add, subtract, mulitply and divide, you have it covered! It's really about listening to the numbers and using them to reach your financial goals! You've got this!
Next Question
Q: I've outsourced all that accounting and finance stuff to my (accountant, tax guy, friend). Should I still take this class?
A: Yes! There are so many stories of people who have lost their businesses because they didn't have a handle on their numbers (or the people managing their numbers)! The key is to delegate, not abdicate! You still need to be the one to set your financial direction and goals.
entrepreneur, educator, experience collector, life lover and yay-sayer
I'm the girl who quit her job as a bank CFO, and after 27 years in Finance, sold everything and moved my husband, two kids, cat and dog to the South of France for some inspiration and adventure. Along the way, I realized that I wanted to do more than sit behind a desk. I wanted to inspire, empower, and energize others to live an inspired life. It was time for change, and I was ready!
Now I'm a creative entrepreneur and business gal who loves strategy, believes that finance is fun, and is passionate about empowering and educating creative entrepreneurs and goal getters to make a living doing what they love.
Victoria, Compassionate Mediation Instructor
"Heather not only brings a wealth of information to her courses, she connects with her participants using humor, encouragement and positive energy. Her genuine warmth encourages you to move out of your comfort zone all the while supporting you along the way. I highly recommend Heather and her courses!
Averie, stylist and make-up artist
I loved Heather's ability to keep the class focused and interesting! She provides valuable information and is very knowledgable. I look forward to attending a future class!
Anita, Creative and Consultant
"Heather's ability to use real-world examples to connect me with the class content was amazing. She is totally relatable and super approachable and the group had so much fun connecting and laughing.
Susanne, Owner-Art of Board
"I found Heather to be engaging, fun and articulate. She presented herself beautifully and professionally. I entered the class with no social media strategy and left with valuable knowledge, tools and a better grasp on what to do next to elevate my brand and connect with my target market.
Your information has been sent! I look forward to seeing you in your inbox soon!
Get on the A-List
See you soon!
Way to go! We're so excited to have you join our community of creative entrepreneurs and goal-getters! Make sue you check your inbox and confirm your subscription. Great things are about to happen!
It's Official - You're In!